Tuesday, November 26, 2019

Brian Friels Translations Essay Example

Brian Friels Translations Essay Example Brian Friels Translations Paper Brian Friels Translations Paper Characters and their relations are effectivelly established in different ways by Brian Friel in his play Translations. Friel uses the relations of characters to emphasise certain characteristics. By being subjected to the interpretation of a character through the opinions of other characters allows the reader to form a judgement of the character. Friel uses stage directions to build-up a character. Once the character is present on stage, if the character lives up to the characteristics mentioned in the stage directions the reader or audience can easily focus on these flaws or assets and therefore get a better understanding of the character. Manus is one of the first characters that is introduced in Act one. He is described to be in his late/early thirties, shabbily dressed aswell as, pale-faced, lightly built This description shows Manus to be a weak and feeble figure and this physial description suits his character well as when reading Act one, one learns that he is a very lame character who is easily manipulated by his father. Manus weakness is shown through his relations with three characters, his father Hugh, Maire and his brother Manus. Although Hugh is an extremely able man, Manus accepts being ordered out by his father as though he were his servent. An example of this is, almost immediately after Hugh makes his first appearance in Translations, he requests for Manus to bring him tea and soda bread. Hugh shows no sign of gratification for Manus duties and the tone in which he speaks to Manus is patronising. His lame personality is also shown in his relationship with Maire. One of Maires stage directions is, Again Maire ignores Manus This stage direction sums up Maire and Manus relationship. It is made clear to the audience or reader that Maire and Manus have fallen out and instead of acknowledging that Maire wants nothing to do with him and moving on with his life, Manus desperately chases after her in hope of winning her back. His reluctance to move on shows how weak he is. Manus and his brother Owen, obviously do not have a close bond. This is apparent when Owen returns from living in the city for six years and Manus returns Owens warm greeting by saying, Youre welcome, Owen From this cold greeting one can assume that Manus is not pleased to see Owen yet he does not show his true feelings for his brother and remains civil. Manus tendency to avoid conflict is also shown when Owen translates Lanceys speech and although Manus knows Owen has lead the community into false apphrensions, he bites his tongue and tells none of them. Although Manus is a lame character, he has a lot of depth to him and this is seen through his teachings. When his father is out drinking, Manus takes on his fathers role and teaches the hedge-school students. His passion in teaching Sarah how to speak and the way in which he treats everyone in the classroom equally, ignoring his superior position, shows how his weak side can also be seen as an asset as he is always trying to avoid hurting and condemming people and tries to help people to his fullest extent and be curtious and civil. Manus father, Hugh is a lot less considerate of others feelings. His teaching methods include humiliating students and not giving them a chance to proove themselves. Brian Friel establishes Hughs character in Act one by building his character up through the other characters impersinations of him. In a heated discussion on Hugh, Doalty pretends he is Hugh in an extremely mocking manner. Ignari, stulti, rustici pot-boys and peasant whelps semi-literates and illegitimates Doaltys immitation of Hugh shows that Hugh looks down on his students and feels that his age and position as a teacher renders him to act superior to those around him. Doalty continues to mock Hugh by saying, Three questions. Question A Am i drunk? Question B Am I sobre? From this comment, the audience learn that Hugh is often drunk. Due to the English take over, the constant fear of potato blight and the poverty that Irish people such as Hugh had to live in, it was not unusual for the Irish to want to find an escape from reality; Hughs escape is to drink. Doalty never gets to the third question but the audience learn that he does this intentionally as Hugh can never get to his third point. This implies that Hugh can never get to where he wants to be in life. This inference makes perfect sense when Hughs Latin is takin into consideration. Hugh constantly bomards his students with the Latin language and seems to speak more Latin than Irish. He always refuses to teach his students languages such as English, as he says that English is for the purpose of commerce This suggests that Hugh is relucatant to move on with the times and is stuck in the past, holding on to dying languages instead of moving on with languages that will keep him alive. Hughs loyalty to the old languages is not shared by his son Owen, who comes back to Baile Beag to help the English translate Irish place names. None-the-less, Hugh adores his youngest son and when Owen returns, Hughs eyes are moist partly with joy, partly the drink Hugh does not show any true respect to any other characters in the play except Owen. Owens presence overwhelms Hugh, who is usually a very cold character. This suggests that Owen makes his father proud, unlike his brother Manus. Hugh has good reason to be proud of his son, as Owen moved out of the dying town of Baile Beag and became a successful buisnessman owning nine shops. It is also clear that Owen is probably the most loved character in Baile Beag, as practically the whole community get on well with Owen and are glad that he has returned home. Owens reason for returning home, is to help the English translate Irish place names in to the English language. Many Irishmen would not have considered helping the English let alone work along side them. This shows Owen to be an open-minded character who does not give in to the prejudice attitudes of most of his people. Owen even calls the two English soldiers that he works with ,

Friday, November 22, 2019

Richard Arkwright and the Water Frames Impact

Richard Arkwright and the Water Frame's Impact Richard Arkwright became one of the pivotal  figures in the Industrial Revolution when he  invented the spinning frame, later called the water frame, an invention for mechanically spinning thread. Early Life Richard Arkwright was born in Lancashire, England in 1732, the youngest of 13 children. He apprenticed with a barber and wigmaker. The apprenticeship led to his first career as a wigmaker, during which he collected hair to make wigs and developed a technique for dyeing the hair to make different-colored wigs.   The Spinning Frame In 1769 Arkwright patented the invention that made him rich, and his country an economic powerhouse: The spinning frame. The spinning frame was a device that could produce stronger threads for yarns. The first models were powered by waterwheels so the device came to be known as the water frame. It was the first powered, automatic, and continuous textile machine and enabled the move away from small home manufacturing towards factory production, kickstarting the Industrial Revolution. Arkwright built his first textile mill in Cromford, England in 1774. Richard Arkwright was a financial success, though he later lost his patent rights for the spinning frame, opening the door for a proliferation of textile mills. Arkwright died a rich man in 1792. Samuel Slater Samuel Slater (1768-1835)  became another key figure in the Industrial Revolution when he exported Arkwrights textile innovations to the Americas. On December 20, 1790, water-powered machinery for spinning and carding cotton was set in motion in Pawtucket, Rhode Island. Based on the designs of English inventor Richard Arkwright, a mill was built by Samuel Slater on the Blackstone River. The Slater mill was the first American factory to successfully produce cotton yarn with water-powered machines. Slater was a recent English immigrant who apprenticed Arkwrights partner, Jebediah Strutt. Samuel Slater had evaded British law against emigration of textile workers in order to seek his fortune in America. Considered the father of the United States textile industry, he eventually built several successful cotton mills in New England and established the town of Slatersville, Rhode Island.

Thursday, November 21, 2019

Four Phases and Rhetorical Purposes Essay Example | Topics and Well Written Essays - 500 words

Four Phases and Rhetorical Purposes - Essay Example Phase 2 ads (Argument Spots) exhibit what the candidate stands for, his causes, ideas and concerns. Phase 3 ads (Attack Spots) are direct and personal attacks aimed to lessen the credibility of the opponent. Phase 4 ads (Visionary Spots) are used to draw the campaign to a close by providing a reflective, thoughtful or dignified view of the candidate—leaving the impression that he has the qualities of a leader and has the vision to move the country, state or city to progress. Trent and Friedenberg also identified three rhetorical purposes of political advertisements: (a) to extol the candidate’s virtues; (b) to condemn, attack or question the opponent; (c) to respond to an opponent’s attacks. This paper shall elaborate on the four stages of political advertisements by citing examples of television commercials, one for each stage and draw out the rhetorical purpose used by each ad. Barack Obama ran for presidency in 2008 under the Democratic Party with Republican J ohn McCain as his opponent. His â€Å"Country I Love† (2008) ad was a Phase 1 ad. It showed Obama’s early years—that he was raised by a single mom and his grandparents.

Tuesday, November 19, 2019

Inventions and Discoveries Term Paper Example | Topics and Well Written Essays - 1000 words

Inventions and Discoveries - Term Paper Example A brief description of each discovery will be included in this discussion as well as how each discovery has challenged traditions and changed society for the good. Telescope Telescope is a device used to form magnified images of distant objects. Telescope is undoubtedly the most important investigative tool in astronomy. Galileo was the first person who used the telescope to study extraterrestrial bodies (Encyclopedia Britannica, 2011). The exact history about the invention of telescope is still unknown and controversial. However, it is believed that the first practical telescope was invented in Netherlands in the 17 th century. Astronomy and astrophysics developed a lot after the discovery of telescope. Heliocentric Model The Heliocentric Model was originally discovered by Nicolas Copernicus in 1543. The model assumed the Sun lies at or near the central point while the Earth and other bodies revolve around it (Encyclopedia Britannica, 2010). Copernicus was able to prove that all the planets are revolving around the sun in fixed orbits. He assumed that in the solar system, sun remains as the nucleus and the planets are rotating around the sun. The centripetal force towards the nucleus exerted by the sun was keeping the planets in their orbits. This model was in opposition of Claudius Ptolemy’s Geocentric Model which asserted the Earth was the central point. Ptolemy’s Geocentric Model assumed that Earth was at the nucleus and all the other planets and sun were rotating around the earth. He assumed that we are seeing sun at the east in the morning and at the west in the evening because of the rotation of the sun around earth. With the development of the telescope, Galileo was able to question the above belief and confirmed that Copernicus’ Heliocentric Model was accurate. The discovery that the Earth was not the central point of the universe would prove to be epic and would go on enhance human understanding of nature. The model challenged the Protestant and Catholic positions as well as the geocentric view of the universe. The long-standing societal tradition was that the Holy Bible super ceded all in regard to human discovery. The discovery of the Heliocentric Model certainly challenged this tradition. After all, the word written by God himself was recorded in the Bible, how could God’s word be wrong? The question â€Å"is the Bible is wrong or not† is debatable. It is not necessarily that the Bible was wrong; it is certainly plausible that its contents may have been misinterpreted or taken out of context. Nevertheless, the discovery forced a resistant society to examine how the Bible was interpreted and it also challenged previous assumptions made about the universe up to that point. Earlier, people believed that earth is stationary whereas sun is rotating. However after the discovery of telescope, Galileo assumed that sun remains stationary whereas earth is rotating. In Bible, there is a contradictory s tatement against the above belief. The Israeli leader Joshua once asked the sun to remain stationary in order to defeat the Palestine in an ongoing war. Bible says that because of Joshua’s prayer, the sun remained stationary for 24 hours in order to help Joshua in defeating the Palestine. After Galileo discovered the telescope, the above words of Bible were

Sunday, November 17, 2019

Rabindranath Tagore Essay Example for Free

Rabindranath Tagore Essay Rabindranath Tagore] ( 7 May 1861 – 7 August 1941), sobriquet Gurudev,was a Bengali polymath who reshaped his regions literature and music. Author of Gitanjali and its profoundly sensitive, fresh and beautiful verse, he became the first non-European to win the Nobel Prize in Literature in 1913. In translation his poetry was viewed as spiritual and mercurial; his seemingly mesmeric personality, flowing hair, and other-worldly dress earned him a prophet-like reputation in the West. His elegant prose and magical poetry remain largely unknown outside Bengal. Tagore introduced new prose and verse forms and the use of colloquial language into Bengali literature, thereby freeing it from traditional models based on classical Sanskrit. He was highly influential in introducing the best of Indian culture to the West and vice versa, and he is generally regarded as the outstanding creative artist of modern India.[5] A Pirali Brahmin from Calcutta, Tagore wrote poetry as an eight-year-old.[10] At age sixteen, he released his first substantial poems under the pseudonym BhÄ nusiá ¹Æ'ha (Sun Lion), which were seized upon by literary authorities as long-lost classics. He graduated to his first short stories and dramas—and the aegis of his birth name—by 1877. As a humanist, universalist internationalist, and strident anti-nationalist he denounced the Raj and advocated independence from Britain. As an exponent of the Bengal Renaissance, he advanced a vast canon that comprised paintings, sketches and doodles, hundreds of texts, and some two thousand songs; his legacy endures also in the institution he founded, Visva-Bharati University. Tagore modernised Bengali art by spurning rigid classical forms and resisting linguistic strictures. His novels, stories, songs, dance-dramas, and essays spoke to topics political and personal. Gitanjali (Song Offerings), Gora (Fair-Faced), and Ghare-Baire (The Home and the World) are his best-known works, and his verse, short stories, and novels were acclaimed—or panned—for their lyricism, colloquialism, naturalism, and unnatural contemplation. His compositions were chosen by two nations as national anthems: the Republic of Indias Jana Gana Mana and Bangladeshs Amar Shonar Bangla. The composer of Sri Lankas national anthem: Sri Lanka  Matha was a student of Tagore, and the song is inspired by Tagores style.

Thursday, November 14, 2019

Opposites Attract Essay -- Personal Narrative Essays

Opposites Attract    Perhaps we all have the same memory of the first boy-girl party we attended. The floors were waxed, the music loud, the air thick with the smell of cologne. The boys stood on one side of the room and the girls on the other, each affecting a nonchalance belied by the shuffling male loafers and the occasional high birdlike sound of a female giggle.    Eventually, one of the taller, better-looking boys, perhaps dogged by two slightly shorter, squeakier acolytes, would make the big move across the chasm to ask the cutest girl to dance. Eventually, one of the girls would brave the divide to start a conversation on the other side. We would immediately develop a certain opinion of that girl, so that for the rest of our school years together, pajama parties would fairly crackle when she was not there.    None of us would consciously know it then, but what we were seeing, that great empty space in the center of the floor as fearful as a trapdoor, was the great division between the sexes. It was wonderful to think of the time when it would no longer be there, when the school gym would be a great meeting ground in which we would mingle freely, girl and boy, boy and girl, person to person, all alike. And maybe that's going to happen sometime in my lifetime, but I can't say I know when.    I've thought about this for some time, because I've written some loving things about men, and some nasty things too, and I meant them all. And I've always been a feminist, and I've been one of the boys as well, and I've given both sides a pretty good shot. I've spent a lot of time telling myself that men and women are fundamentally alike, mainly in the service of arguing that women... ... we still managed to pick partners and dance. It's the dance that's important not the difference (I shouldn't leave out who leads and who follows. But I speak to that from a strange perspective, since any man who has ever danced with me can attest to the fact that I have never learned to follow.)    I have just met the dance downstairs. My elder son has one of his best friends over, and he does not care that she is a girl and she does not care that he is a boy. But she is complaining that he is chasing her with the plastic spider and making her scream and he is grinning maniacally because that is just exactly the response he is looking for, and they are both having a great time. Two children raised in egalitarian households in the 1980s. Between them the floor already stretches, an ocean to cross before they can dance uneasily in one another's arms.

Tuesday, November 12, 2019

Success of Carrefour

1. Introduction As the world leader in retail industry, the Carrefour Group, through over fifty years of dedicated efforts, is now the largest retailer in Europe and second largest in World. Since established, through a process of merge and acquisition, Carrefour has already expanded its market to different retail scales around the global, which includes hypermarket, supermarket, cash&carry and convenience stores. According to the financial report of Carrefour group, by the end of 2012, it had already generated 101. 3 million Euro of sales under banners.Moreover, it opened 9,994 stores from different scales in 33 countries globally. Therefore, it is not surprise to find it has over 100 million customers world widely. Carrefour has its clear mission adapting different cultures, which includes to promote quality for everyone and ensure the safety of its products, meet all the expectations of customers and to provide customers with freedom to choose with specific ranges of Carrefour pro ducts. On the way to accomplish their mission, marketing strategy are implemented orderly by Carrefour group.As Cambra-Fierro and Ruiz-Benitez (2011) illustrate in their research, the basic strategy of Carrefour is making this brand globalized, through establishing as its main axes on the client and a full local adaptation and integration. No matter where Carrefour expands to, the commitment to local economic environment is an unchangeable strategy for Carrefour. Carrefour is also famous for training local staff and manager which can adapt to native environment more quickly. According to the key figures of Carrefour, it now has 360,000 employers world widely, and these employers are naturally sensitive to local consumer behavior.It is evident that Carrefour obtain a huge success in China since it was embrace by As statistics shown in Chuang ,Wei, Donegan, & Ganon’s report(2011), by 2009, Carrefour ranked 7th among all chain stores in China with CNY? 36,600m in sales. When peo ple are applauding for Carrefour’s victory, the whole retail industry is wondering the reason behind its success. Therefore, this proposal is aiming at illustrating a framework with the case of Carrefour, investigate the reasons contributed to its huge success, and detect whether this model is applicable to the whole industry and make the whole retail sector better off. . Brief History of Carrefour The Carrefour Company was created by the Fournier and Defforey families in 1959. In 1960, the first Carrefour supermarket was opened in Annecy, a city in eastern France that had become increasingly industrialized since World War II. From this first outlet, Carrefour changed itself into a worldwide entity with more than 15,600 stores spanning 34 countries around the globe. Between 1961 and 1962, business at Carrefour increased 45 percent and salaries increased as well. In 1963, Carrefour created a new shop concept known as the hypermarket.In 1970,Carrefour went public and Carrefour shares were listed on the Paris stock exchange. In 1976, Carrefour introduced its own production under no label. They assured that â€Å"Just high quality product for low price†. Between 1978 and 1982, the greatest number of new Carrefour stores was established outside of France, especially in Latin countries. Profits proved high at its stores in Brazil, Argentina, and Spain. In the 1990s, expansion in Central and South America was extremely strong. Carrefour moved into Mexico in 1993 and opened the first chain hypermarket.By 1997, Carrefour operated about 60 stores in South America and was generating $7 billion in sales in Brazil and Argentina. In 2000, Carrefour merged with Promodes SA to become the largest European food retailing group (second largest worldwide). Carrefour also became Europe's leading operator of supermarkets, convenience stores, discount stores, cash-and-carry outlets, and hypermarkets. With more than 8,800 stores in 26 countries and revenues of nearly $6 5 billion, Carrefour entered the new century on solid foundation. While management worked on the merger integration process, the company remained focused on growth.At the same year, it formed Global Net Exchange, an online supply house, with Sears and Oracle. Between 2001 to 2007,Carrefour continued the acquisition of hypermarkets in different countries and experienced continuous growth in all markets. In 2007,a New Era began in Carrefour history. A new home furnishing and decorations line was introduced at Carrefour and Carrefour became the sole distributor of Dell products in Europe. 3. MISSION As Europe’s leading mass retailer, and number two in the world, the Group comes into contact with thousands of suppliers and millions of customers very year, enabling it to promote responsible, quality consumption at low prices through the Carrefour product range. 3. 1 Promote quality for everybody and ensure the safety of our products. Carrefour has adopted an approach through the c reation of its private labels which are now commercialized in the majority of the countries in which this firm is present to ensure the safety of their products. The approach is based on the implementation of private standards defined and owned by individual retailers.These private standards prompted the retailers to establish relatively formalized contractual relationships with producer organizations, and to decrease the utilization of spot markets. As a result, the creation of vertical alliances between producers, manufacturers and retailers has proven to be an important mechanism in the regulation of agricultural product food chains. This action is intended to structure the supply chain by obliging suppliers to meet production requirements related to safety, quality and environmental levels, which are more demanding than public regulations. . 2 Meet all the expectations of our customers and consumers. 3. 2. 1 Accessibility The group operates 9,771 stores (both company-operated or franchises) through four main grocery store formats: hypermarkets, supermarkets, cash ; carry, and convenience stores. Carrefour also sells food and non-food products through the e-commerce channel. In FY2011, the group strengthened its food e-commerce solutions in a number of countries. For instance, all stores of the group across Spain deliver the items ordered through internet to customer homes.Carrefour Brazil’s non-food e-commerce site which was launched in 2010 is presently ranked among the country’s top six commercial websites. In FY2011, Carrefour France also launched a wide range of non-food products online, including household appliances, television, video, telephony and other high-tech products. In Greece too, the group has provided its customers a facility to purchase groceries and household appliances online. 3. 2. 2 Price Carrefour's mid-range brand offers merchandise at price range which is 15%–30% lower than national brands. 3. 3 Provide custome rs with freedom to hoose with specific ranges of Carrefour products. Carrefour has more than 30 years of unparalleled experience in retailing private label products. The group makes use of an in-depth analysis of the purchasing habits and expectations of its customers in order to create its private label offerings. The Carrefour Discount brand carries discount products, consisting of 500 basic everyday products (including grocery, fresh and frozen products as well as non-food goods) at a low price range. The group also offers product ranges focused on more specific customer requirements.The Carrefour Selection brand is positioned in the premium segment and the Carrefour Kids brand in the children's segment. Carrefour also offers authentic products from its regional brands ‘Reflets de France’ and ‘Terre d'Italia’ which include traditional Italian products. It also offers organic and environmentally responsible brands such as Carrefour ECOplanet in Italy, and Carrefour Ecobio in Spain. The group has established itself as a major retail player in organic farming products with an offering of nearly 2,300 food products throughout the world. 4. Carrefour—marketing strategy in chinaOwing to the maturity of the European market Carrefour and unfulfilled foreign investment in other continents, Carrefour needed to seek for new markets, and one of the most important one is Asia, especially China- a market with huge potential. Therefore, in 1995, the Carrefour began it and, soon, it generate a huge success in China soon after its establishment domestically in China. Decentralized management is the biggest reason for Carrefour’s success in Chinese market. Carrefour has divided its Chinese market into four big regions ehich are east, south, north and middle China.Considering of the legal issue and culture obstacles, the company chose the local partners, and even different partners in different regions, such as choosing partners in Beij ing and Guangzhou represent north and south agency respectively. Carrefour has a clearly marketing plan in China by knowing well about Chinese national condition. Carrefour learned about Chinese market and found the preferences is even different in Chinese market according to different areas, such as Tsingtao beer is so famous in Tsingtao but in Beijing almost everyone drinks beer from Beijing.Therefore Carrefour also needed to further adapt to local tastes and preferences in that area. EXAMPLE From the market in Taipei, it learned how Chinese people sold the fish. Carrefour hence adopted two strategies; selling fish alive and selling frozen fish. For those people live in coastal city, they prefer alive fish which right out of the fish tanks, while people live in west and middle, where is further away from coastal, prefer to buy frozen fish which can keep fish fresh. After Carrefour adapted to this concept it saw fish sales go up 30-40%.Furthermore, Carrefour adapted to the local co nsumer and their shopping behaviors while merge the foreign culture into its culture style. The Chinese consumer likes to compare different brands, so Carrefour had distributed larger shelves in order to place all the different brands in one area so that the consumers feel more satisfied during choosing what they want to buy. Additionally, Carrefour introduced new products to China such as wine which was not regularly being consumed by the Chinese population, which changed Chinese consumers’ perception to some extent.Carrefour did this by holding wine fairs and introducing to the Chinese how to drink the wine and what kinds of food it goes with. Since the taxes on wine imports were lowered, Carrefour was able to provide its Chinese consumers with cheap imported wines such as French wine. So more and more Chinese get use to the culture of wine. Through all these adaptations to local taste or by using its knowledge from Taiwan, Carrefour was able to successfully enter the Chine se market. Carrefour China is one of the biggest markets for Carrefour and as of December 31st 2009 China’s Net Sales were 3,473 billion Euros which showed a growth of 4. % from the previous year. Carrefour’s main competitor in China is Wal-Mart which has more bargaining power than Carrefour because of its big size. It was a successful idea when Carrefour introduced the fresh bakery concept in its stores. Unfortunately, Carrefour failed to include the Chinese deserts in its bakery section which its competitors did not. In order to stay competitive, Carrefour updates its strategy every three years since China is a market that is changing quickly.Carrefour invests a lot of money into Human Resources in order to train employees just in order to stay competitive with those large retailers. The company also deals with retention differently than in Europe. For example, it invests a lot of money in its training and the employees need to sign a three to five year contract. If the employee wants to change to the competition he/she has to pay back the money for the training which is a lot. If employees stay with the company for five years they receive a big bonus. All these strategies turn to keep labor turnover very low.Carrefour once faced a very difficult position. In April 2008, the Olympic torch relay was interrupted by Tibetan independence advocates in Paris where the protesters tried to get a hold of the torch from a wheelchair bound Chinese representative. Because of this, some Chinese activists have tried to boycott Carrefour stores because of its French roots. To manage its bad image, Carrefour has taken multiple actions. First, to make better relations with its suppliers, Carrefour started financing programs for smaller suppliers allowing them to apply for loans with Deutsch Bank.The company has also created a mailbox and hotline for suppliers to report any corruption and has personal investigators to go after such malpractices. In order to seek better relations with its employees, Carrefour has increased its communication with its employees and settled the disputes regarding overtime. Carrefour has also increased its fulltime employees’ salaries by 8% and put in place a minimum wage that is 5% higher than the local minimum wage. To eliminate its price differences Carrefour also promised to have regular internal price inspections.Carrefour was ordered to correct its illegal prices and refund its overcharged customers. Carrefour China said that it would refund all of its customers who were charged more than the retail price. 5. Conclusion Evaluation/recommendation Now we can draw a conclusion that the main reason of Carrefour’s success in China should owe to its sparing no effort to localization. It manifests that Carrefour try their best to follow the motto: â€Å"when in Rome, do as the Romans do† to grasp the Chinese customers’ needs accurately and then maximize their profits.Why the Carrefour ’s localization is firmly believed to be successful, here we can compared with another famous foreign retailer company Wal-Mart’s strategies in China. Firstly, let’s look at marketing strategies. Carrefour took the striving to develop in opening more stores as its primary target. In order to be faster than its competitors, Carrefour broke the routine procedure of opening stores instead of making the stores blooming everywhere. Now Carrefour has inished its strategic layout in the coastal cities and economic center cities of China on the whole that is faster than Wal-Mart for about two or three years, which helped Carrefour to save the time to adjust its management system. However, Wal-Mart chose to copy its suburbanization strategies totally in China from America. But it ignored the situation of Chinese that not every family can own a car. In addition, compare to Carrefour’s â€Å"crazy† expansion strategy, Wal-Mart performed a cautious and conserv ative attitude that it insists keep a foothold in Shenzhen but paced up and down at the southern part of China’s market.So it missed the right timing to expand to the whole China’s market. The table below shows that the comparison between Carrefour and Wal-Mart. Due to the present situation, we can learn from that the number of stores can directly affect its velocity and time of making profit for foreign retailors in China. Besides, consistent with local circumstances is vital factor. Secondly, let’s look at localization in products. Carrefour attach great importance on choosing local products, and in Carrefour, half of manufactured food in the store accommodates local people’s tastes.Not only that, Carrefour highlights all the local products in order to convenient to customers. Besides, Carrefour also purchases goods from farmers directly, which not only increases farmer’s salaries but also allows Carrefour to keep good quality with low price. Fro m its behaviors we can learn that provide convenience to customers and meet customers’ needs well are good ways to attract customers and improve the customer loyalty. Thirdly, lets’ look at the localization in culture. Carrefour as a French company did a better job on human-based management. We can see it from its Chinese name â€Å" , which is very nice and localized. In addition, its slogan is happy at home and happy at Carrefour which also in keeping with culture value of its Chinese name. However, Wal-Mart is a little defective in this part. It is worth mentioning that every time Carrefour opened a new store, started new slogan, or other events, the Chinese media always give it enough focus and reports them on the internet, although there has also been negative news, it might reveal that Carrefour is good at attracting not only journalists’ attention but also that of local government.Comparing to Carrefour, Wal-Mart seems to be more low-pitched that it is c autious to every action and looks like a merit student in China. This is right but is such an ideologism which is not to the benefit of advertisement to its potential customers. To sum up, Carrefour indeed provides certain valuable experiences to its competitors and it is worth to learn from such an outstanding company. References Presentation of Carefour. (2013). Retrived April 8, 2013 form http://www. carrefour. om/content/presentation-group Cambra-Fierro, J. , & Ruiz-Benitez, R. (2011). Notions for the successful management of the supply chain: Learning with carrefour in spain and carrefour in china. Supply Chain Management,  16(2), 148-154. doi: http://dx. doi. org/10. 1108/13598541111115392 Ming-Ling Chuang, James J. Donegan, Michele W. Ganon, Kan Wei, (2011) â€Å"Walmart and Carrefour experiences in China: resolving the structural paradox†, Cross Cultural Management: An International Journal, Vol. 18 Iss: 4, pp. 43 – 463 Zoe, Z. Y. (2012). Management strategie s of Carrefour and Ito-yokado in china: A comparative study. International Journal of Business Anthropology, 3(1), 134-157. Retrieved from http://search. proquest. com/docview/1018555862? accountid=38789 Carrefour S. A. SWOT Analysis. (2013). Carrefour SA SWOT Analysis, 1-11. Article < > from http://wenku. baidu. com/view/c5d3b2c9da38376baf1faebc. html Table data from website: www. carrefour. com and www. walmart. com and www. auchan. com

Saturday, November 9, 2019

Examining the Songs of Slavery In America Essay

For some reason, the last song you hear on the radio always sticks in your head. Later in the day, you catch yourself singing it†¦and you realize that it’s not even a song that you like! Fortunately for you, and unfortunately for all those around you, we can sing that song, no matter who, including yourself, cares to listen to it. No one is going to punish you for the quirkiness that goes with having the guts to actually sing a song that the guy in the cubicle next to yours just busted up the radio for playing. Music is part of our everyday lives. It is something that most of us have never lived without. Something in a song empowers us, saddens us, angers us, and makes us fall in love. So many of us can link a special memory to a song†¦and that 4-minute composition of words written by someone whom you’ve never even, met can take you back to â€Å"that place†, if for only a moment, and make you feel â€Å"that way† again. Songs are a way of life for most of us, and they have been for many years. Today, we listen to songs freely. History, however, reveals that many of us were not born with the same freedom. Can you imagine being punished for enjoying music? For history’s slave community, singing, humming, or listening to music was prohibited (Lang, p. 13). To slave owners, the practice of music portrayed a relaxed state for the slave. Most felt that carrying on with such â€Å"nonsense† would interfere with the slave’s focus, resulting in poor performance. The opposite, however, was the outcome. When they were allowed to sing, the slave found joy in the day Crane/Fleming 2 (Watts, p. 1). Singing was an outlet†¦a way to say how they felt about their owners, the job being done, family, God, and about dreams for themselves. Originating during the Civil War slave days, singing soon caught on all over the South and beyond. It served both hidden and obvious purpose. Not only could a slave could sing a song, and feel relaxed performing assigned duties, a slave could also â€Å"chant† a song to communicate messages to fellow slaves. So much mystery lies behind this aged practice, and uncovering the mystery will leave you appreciating the creativity utilized, whether you are of slave ancestry or not. If you have ever been to a traditional, majority Black church, you would walk out feeling energized. The energy exercised to convey God’s word is pretty unmatched by churches of other ethnicities. It’s as if the Black community has been doing this for years†¦and they have been. In early slave days, slaves were not allowed to read scriptures. Instead, they learned of God through â€Å"white folks’† church (Brown, p. 1). It was at these meetings that they listened to hymns, heard a few bible scriptures, and were told â€Å"mind† their masters. Soon, the slaves took it upon themselves to meet privately and discuss God and what he had planned for them. After the meetings, several would stay behind and â€Å"ring shout†, or chant songs about God and His plan for them. Foot tapping and hand clapping were accompanied by paced singing, and as the song continued, the pace would increase (Watt, p. 1). Men and women slaves became so involved in the chanting that they would collapse in emotion to the ground. Ministers were disturbed by this unusual behavior and soon banned the practice of ring shouts. It was at these early gatherings when the historical slave songs evolved. The very nature in which they are practiced lead back to the days of ring shouts. Soon, the topics of the shouts veered from being only about God, and began to include chants of hopes, prayers, and displays of confidence. Crane/Fleming 3 In the movie, Glory (Zwick, 1989) the men of the â€Å"Fifty-fourth† prepare to fight by performing a ring shout to bear hopes of success against the men they will soon face. These black men, formerly slaves, start slow and humble, and soon roar to a fast paced shout of faith in God, love of family, and belief in each other. Hands clap and legs are slapped for rhythm. This scene in the movie portrays the sole possession these men have to hold on to: each other. With a bit of encouraging, one soldier is assisted by another to not just â€Å"say† his hopes for the battle’s outcome, but to â€Å"demand† them with confidence that his prayers will be answered. Although Hollywood glamorized this scene with embellishments such as a pre-determined beat and a chorus, this type of shouting is how it all began. Knowing how it all began leaves us with the need to know â€Å"why† it all began. Why did â€Å"slave songs† (Ware, Allen, and Garrison, p. I) become such a big part of history? No other group in history utilized song the way that history’s slave did. Not only did singing pass the day, but singing helped the slave to identify with themselves. Bringing God into the lyrics, they created biblical images (Silverman, p. 79) of who they compared themselves to during biblical times. Many compared themselves to Moses, and sang of leading all slaves to freedom, just as Moses led the Israelites from Pharaoh’s captivity. This gave the slaves hope. Soon, this boost of hope led to singing songs about what it would be like when they were free. In Slavery Chain Done Broke at Last (Silverman, p. 83), the slave sings of how freedom is abound. He is sure to thank God, and vows to continue telling God his problems, in hopes of receiving more help when needed. In other songs, such as Oh, Freedom, (Ware, Allen and Garrison, p. 33), slaves give thanks at the end of a long and dangerous journey to freedom. On the other side of serious purpose, slave songs were not always sung just to say â€Å"thanks†. They were also sung as a way to Crane/Fleming 4 entertain, just as today’s music does for us. A good example of this is Now Let Me Fly (Brown, p. 1), where slaves sing of African people who could fly. Songs like these were loved by children, as their imaginations soared with images of flying people. But along with singing about being thankful and creating silly images for children, these songs served another purpose†¦perhaps the most important purpose of all: they served as a form of communication among the slaves (Johnson and Johnson, p. 18). Slaves lived a hard life. Along with being â€Å"owned† by another human being, the slave’s owner employed harsh rules for the slave to live by. One of these rules was that they were owned property, and could not leave on their own accord to be a free person (Watts, p. 1). Discussions of being free were punishable by whipping, beating and starving the slave. The slave was forced to create a way to communicate ploys to escape, warnings of a master’s mood, new slaves joining the old slaves, and many other issues in code. The slave song was the perfect way to convey messages without being discovered. Many of the slave’s work songs were composed out of sheer desperation to warn others of trouble ahead, or to keep an escape attempt from getting botched. Let Us Break Bread Together (Allen, Ware, and Garrison, p. 34) allowed fellow slaves to know about meetings to be held in the early morning hours (before sunrise) to discuss concerns, share prayers, and plan an escape. These meetings were held far earlier than the master’s waking hours. Plans were made, escape routes were decided, and updates on other slave’s escape attempts were provided. Later in the day, in the fields, around the house, or where ever else work was to be done, the slaves sang their songs, inconspicuously passing messages to one another. Other songs, such as No More Auction Block for Me (Johnson and Johnson, p. 20) conveyed a message of weariness of a slave’s hope. This song was often sung under one’s breath, during or Crane/Fleming 5 almost immediately after being beaten. One slave could often recognize the beaten slave’s mouth movements, and gather the support of fellow slaves to encourage new hope if the beating was survived. Happy, sad, useful, or light-hearted, the hidden messages of these songs were understood among all those who sang or listened to them. Although creative in nature, and almost ingenious in creation, these songs were recorded in words for us to read today in the exact format in which they were written. It is interesting to read some of the lyrics of these songs, spelling included, particularly because these songs were written down exactly the way they were spoken. The spoken English of some slaves could be somewhat choppy, and sometimes difficult to understand. Though the message is clear, songs such as Hear from Heaven Today (Allen, Ware and Garrison, p. 2) display a perfect example of how the words of the song were to be pronounced: â€Å"†¦a baby born in Bethlehem, and I yearde De trumpet sourd in the oder bright land My name is called and I mus go De bell is a-ringin’ in de oder bright world My brudder, my brudder Joseph and sista Mary†¦Ã¢â‚¬  -Anonymous Though some are difficult to read, the authenticity of unedited lyrics links us to a part of history not to be misunderstood. While the level of education is evident, what can be proven is that slaves were absolutely not ignorant people. Sometimes the subject matter of a song is simple. An example of this can be found in Git De Chores Done (Brown, p. 1). The slave sings, â€Å"Did you feed my cow? † â€Å"Yes, Maam. † â€Å"Will you tell-a me how? † â€Å"Yes, Maam. † â€Å"Oh, what did you give her? † â€Å"Cawn and hay. † â€Å"Oh, what did you give her? † â€Å"Cawn and hay. † -Anonymous Crane/Fleming 6 The slave was encouraged by something as simple as a brief conversation between him and the slave’s owner to create a song that added motivation to the day’s duty. On the other side of the â€Å"work song† (Watt, p. 1) is a song far more complex. Codes were often sent through songs. In Get Dem Chilen Home (Brown, p. 1), the slave sings of certain obstacles to look out for: â€Å"†¦Take careful when you turn dat co’ner. He waitin’ fo you, waitin’ fo you, always watchin’. Get Dem Chilen Home by way of dem hills, But take careful when you turn dat co’ner. -Stephen Foster In history, no other group of people made full use of song the way the slaves did (Watt, p. 1). Not only did they sing about what they did, they saved lives and led each other to freedom. Their songs changed what we know about history in a colorful way. Love it or not, music and song are here to stay. We have the great fortune to do with it what we will. Some will choose to listen, and others will choose to write. We may never again do with song what the slaves did with it, and that’s o. k. But who knows†¦maybe one day our children’s children will be writing a paper on what people of our time did to change music and song forever.

Thursday, November 7, 2019

Free Essays on Final Anthropology Essay

Anthropology Final Exam Essay One This course has provided interesting field studies of cultures that are drastically different than what I would consider â€Å"everyday life.† Anthropology examines not only who we are as a people, but also, importantly, who we were as a people. The studies of past cultures is a good place to start to answer questions about societies and cultures today, and to bridge together the gap between the past and present, and maybe even predict where we are headed in the future. Anthropology spans millions of generations, examining the physical and cultural characteristics of humankind. Often the artifacts recovered from a past civilization can tell us a great deal about how those people lived, their level of technology, their patterns of subsistance, and so on. Anthropology uses methods and tools from multiple scientific disciplines, such as the scientific method which allows the testing of falsifiable hypotheses. This approach seems to be a strong ba sis for many of the different areas of anthropology, namely archeology, ethnology, and linguistics. I had thought that male dominance and superiority (â€Å"man the hunter† model) was a highly conserved cultural characteristic in past societies, and even in many â€Å"less developed† areas of the world today. I was surprised by the case studies of the !Kung San (traditional foraging society, not sedentary), in which females were just as important as males in their culture. !Kung women controlled the food that they gathered, as well as any meat that was obtained through use of an arrow crafted by them. In a food foraging society, controlling the distribution of food is a definite sign of power. Digs have uncovered many clues about the origin of man, and how we can more accurately trace our lineage back to a common ancestor. I was unaware of the Austrolopithicus species, and thought that Lucy belonged to Homo. It is interesting to examine how the mechanisms of evolution. .. Free Essays on Final Anthropology Essay Free Essays on Final Anthropology Essay Anthropology Final Exam Essay One This course has provided interesting field studies of cultures that are drastically different than what I would consider â€Å"everyday life.† Anthropology examines not only who we are as a people, but also, importantly, who we were as a people. The studies of past cultures is a good place to start to answer questions about societies and cultures today, and to bridge together the gap between the past and present, and maybe even predict where we are headed in the future. Anthropology spans millions of generations, examining the physical and cultural characteristics of humankind. Often the artifacts recovered from a past civilization can tell us a great deal about how those people lived, their level of technology, their patterns of subsistance, and so on. Anthropology uses methods and tools from multiple scientific disciplines, such as the scientific method which allows the testing of falsifiable hypotheses. This approach seems to be a strong ba sis for many of the different areas of anthropology, namely archeology, ethnology, and linguistics. I had thought that male dominance and superiority (â€Å"man the hunter† model) was a highly conserved cultural characteristic in past societies, and even in many â€Å"less developed† areas of the world today. I was surprised by the case studies of the !Kung San (traditional foraging society, not sedentary), in which females were just as important as males in their culture. !Kung women controlled the food that they gathered, as well as any meat that was obtained through use of an arrow crafted by them. In a food foraging society, controlling the distribution of food is a definite sign of power. Digs have uncovered many clues about the origin of man, and how we can more accurately trace our lineage back to a common ancestor. I was unaware of the Austrolopithicus species, and thought that Lucy belonged to Homo. It is interesting to examine how the mechanisms of evolution. ..

Tuesday, November 5, 2019

How to Substitute for Baking Powder and Baking Soda

How to Substitute for Baking Powder and Baking Soda Baking powder and baking soda both are leavening agents, which means they help baked goods to rise. They arent the same chemical, but you can substitute one for another in recipes. Heres how to work the substitutions and what to expect: Substitute for Baking Soda:Using Baking Powder Instead of Baking Soda You need to use two to three times more baking powder than baking soda. The extra ingredients in baking powder will affect the taste of whatever you are making, but this isnt necessarily bad. Ideally, triple the amount of baking powder to equal the amount of baking soda. So, if the recipe calls for 1 tsp. of baking soda, you would use 3 tsp. of baking powder.Another option is to compromise  and use twice the amount of baking powder as baking soda (add 2 tsp. of baking powder if the recipe calls for 1 tsp. of baking soda). If you choose this option, you might wish to omit or reduce the amount of salt in the recipe. Salt adds flavor but it also affects rising in some recipes. Substitute for Baking Powder: How to Make It Yourself You need baking soda and cream of tartar to make homemade baking powder. Mix 2 parts cream of tartar with 1 part baking soda. For example, mix 2 tsp of cream of tartar with 1 tsp of baking soda.Use the amount of homemade baking powder called for by the recipe. No matter how much homemade baking powder you made, if the recipe calls for 1 1/2 tsp., add exactly 1 1/2 tsp. of your mixture. If you have leftover homemade baking powder, you can store it in a labeled, zipper-type plastic bag to use later. Cream of tartar is used to increase the acidity of a mixture. So you cant always use baking soda in recipes that call for baking powder. Both are leavening agents, but baking soda needs an acidic ingredient to trigger the leavening, while baking powder already contains an acidic ingredient: cream of tartar. You can switch baking powder for baking soda, but expect the flavor to change a little. You might wish to make and use homemade baking powder even if you can purchase commercial baking powder. This gives you complete control over the ingredients. Commercial baking powder contains baking soda and, usually, 5 to 12 percent monocalcium phosphate along with 21 to 26 percent sodium aluminum sulfate. People wishing to limit aluminum exposure might do better with the homemade version. Do Baking Soda and Baking Powder Go Bad? Baking powder and baking soda dont exactly go bad, but they do undergo chemical reactions sitting on the shelf for months or years that cause them to lose their effectiveness as leavening agents. The higher the humidity, the faster the ingredients lose their potency. Fortunately, if youre concerned theyve been in the pantry for too long, its easy to test baking powder and baking soda for freshness: Mix a teaspoon of baking powder with 1/3 cup hot water; lots of bubbles means its fresh. For baking soda, dribble a few drops of vinegar or lemon juice onto 1/4 teaspoon of baking soda. Again, vigorous bubbling means its still good. Baking powder and baking soda arent the only ingredients you might need to substitute in a recipe. There are also simple substitutions for ingredients such as  cream of tartar, buttermilk,  milk, and different types of flour.

Sunday, November 3, 2019

Chicano Essay Example | Topics and Well Written Essays - 250 words - 1

Chicano - Essay Example There are various types of son depending upon the rural folk music it categorizes, and every type has its own unique instrumentation. 2. Also known as espinela and introduced by Vicente Gà ³mez Martà ­nez-Espinel (1550– 1624), a decima is a style in poetry in which the poem has ten-line stanzas. A decima conveys thoughtful, spiritual, ethical, or political message to the reader. Decimas may be philosophical or comical. Satirical decimas highlight people’s flaws. Puerto Rico decimas are octosyllabic, where each stanza has 10 lines, with the rhyming scheme of ABBAACCDDC. Decimas are often improvised, and the improviser is known as decimero. Decimeros improvise decimas in folklore poetic competitions known as payadas. They confront the primary message in the decimas. For example, they respond to the satirical decima with a kind decima, and come up with a duet song that becomes an extempore creative improvising of a satirical